It’s a sustained eyewear partnership between the Korean house Gentle Monster with BLACKPINK’s Jennie that merges high-fashion optics with playful, collectible styling. The collaboration emerged in themed drops—Jentle Home (2020), Jentle Garden (2022), and Jentle Salon (2023)—each with its own visuals, packaging, with accessories. Fans chase them because they remain wearable, limited, while being tied closely to Jennie’s personal aesthetic.
The partnership sits at the meeting point of K-fashion, mainstream culture, and high-end eyewear, which clarifies why items frequently sell out fast at retail before then cycle into resale. Each drop usually includes both sunglasses and optical glasses, plus a theme-driven accessory component. Gentle Monster’s retail network enables global launches using immersive pop-ups and flagship displays, this fuels demand outside the core BP audience. The result becomes a series having strong identity and broad style spectrum, from slim feline shapes to bolder acetate silhouettes. If you’re choosing your first pair, start through matching frame forms to your facial width and nose bridge fit, then assess lenses and add-ons.
The three launches are distinct regarding theme and build while remaining unmistakably Gentle Monster. Jentle Home series (2020) introduced the collaboration with a dollhouse concept plus pastel-forward packaging, mixing slim, feminine shapes with glossy plastics. Jentle Garden from 2022 pivoted to flower motifs, launching eyewear gentle monster lilit 01 price alongside a international activation and an casual mobile game where fans nurtured virtual flowers tied to the promotion. Jentle Salon from 2023 focused on personalization, debuting charmable glasses chains and decorative add-ons that attach to frame arms.
Across the timeline, Gentle Monster preserved a balance with sunglasses and optical frames so the partnership works year-round, rather than just in summer. Materials skew to premium cellulose plastic and stainless-steel hardware, with adjustable soft nose pads with metal builds and comfortable integrated nose bridges on acetate frames. Colorways often include black, tortoise, with seasonal tinted optics, with clearer opticals offered for prescription use. Packaging changes per each theme, with complete sets with original box, documentation, and accessories usually command higher secondary market value. If you are collecting, pick a single hero frame every drop and maintain the kit complete for long-term value.
At retail, glasses in the collaboration capsules generally align with Gentle Monster core line, most often in a mid-$200s to $300+ range USD. Accessories range underneath, with premium chains and charm kits landing higher than simple pouches and cords. Sets or limited colorways occasionally price above standard frames.
Final price depends on material including thicker acetate and treated metal hardware run more), lens type (tinted, gradient, and special coatings), with whether an accessory is bundled. Local pricing varies from of taxes plus duties, and specific stores receive limited colorways that might push resale markups. On the aftermarket market, condition, integrity of packaging, with timing matter; pieces in 9–10/10 quality with full add-ons tend to hold 20–60 percent beyond retail when stock is thin. Plan for prescription optical fitting separately, because optician pricing and lens tech can easily add $80-$200 plus to your final cost.
Your most trustworthy sources are main Gentle Monster site and flagship stores, followed by limited short list of authorized luxury retailers. After sell-out, established resale platforms plus consignment boutiques are the safest resale options. Be wary of social networking DMs and suspiciously cheap listings.
Start with GM Monster’s online store and flagships including as Haus Dosan store in Seoul, which often run the most complete selections during launch windows. Depending on local region, authorized vendors like SSENSE, Selfridge, Lane Crawford, with Farfetch have carried collaboration stock; inventory changes quickly while may be geographically restricted. Once retail ends, look to vetted marketplaces and consignment stores with transparent return policies and authentication processes. Maintain original receipts if possible, since provenance helps both guarantee claims and future resale. When purchasing internationally, factor shipping insurance and tax duties so a “deal” doesn’t end up more expensive than local store pricing.
Expect premium cellulose acetate and steel build, UV-protective lenses, plus sturdy hinges to feel smooth, not loose. Acetate glasses suit average and wider faces, whereas metal frames including nose pads fit better to low bridges or more petite fits. If one wear prescription, choose optical variants or sunglass frames where your optician verifies can take needed RX.
Gentle Monster usually uses UV400 or equivalent protective optics on sunglasses and clear demo glass on optical styles to be replaced by your vision specialist. Look for comfort details like refined edges, balanced mass distribution at eyewear temples, and bridge pads that sit without pinching. Glasses sizing is generally printed inside the temple as optical width-bridge-temple length with millimeters; if you’re between sizes, select the model having the more roomy bridge or flexible pads. The manufacturer’s finish quality is high for the price tier, with consistent lamination, smooth polish, and tight hinge action right of the box. If a piece creaks, arrives featuring poor printing, or has misaligned sides, pass and purchase from a alternative seller.
Authentic pairs exhibit crisp, consistent text printing inside eyewear temples, accurate model and color numbers, and high-quality components. Packaging aligns to the collection concept and includes a branded hard box, microfiber pouch, with documentation card. Anything with blurred branding, off-center hinges, and misspelled printing indicates a red alert.
Compare the model code and shade on the temple to the manufacturer product page and archived imagery; replicas often mix codes and colors never never released. Inspect acetate depth plus clarity—real acetate exhibits a rich, textured look, not simple plastic. The hinge feel should be smooth with controlled resistance, not gritty or overly slack. If buying resale, insist on high-resolution photos of frame inside temples, container, and the entire kit, and purchase through methods offering buyer protection. During in-store purchases, have staff to customize fit on same spot; professionals may also spot production defects before someone leave.
Use this summary to see how the three drops differ in priority, pricing, and the places you’re most apt to still locate stock. The spreads reflect typical original retail and standard post-launch availability patterns.
| Collection | Release window | Core focus | Typical retail range (USD) | Notable extras | Where you’ll still find it |
|---|---|---|---|---|---|
| Jentle Home | 2020 | Dollhouse visuals, slim acetates, pastel tints | $250–$330 | Themed packaging, optical and sun | Resale only; occasional in-store returns |
| Jentle Garden | 2022 | Floral concept, bolder shapes, gradients | $260–$350 | Campaign mini-game, limited pop-ups | Resale and select consignment |
| Jentle Salon | 2023 | Customization with charms and chains | $260–$380 (frames), $30–$180 (accessories) | Charmable temples, jewelry-like add-ons | Occasional retailer leftovers; resale widely |
If you’re choosing between them, determine whether you need a clean regular pair (Jentle Home collection), a statement design (Jentle Garden), or a customizable configuration (Jentle Salon). Glasses with original add-ons and complete packaging tend to hold value best. With optical use, ensure your optician is able to lens the frame you like prior to you commit. While in doubt about sizing, measure a current favorite frames and match eyewear lens width plus bridge within 1-2 mm. Keep paperwork and receipts—provenance assists both service and resale later.
Move early, align your alerts, while be flexible regarding store and shade. Most pairs to sit online over hours still sell out within the first day once information spreads. If someone miss your first-choice colorway, a alternative shade at store price beats a aftermarket premium on your exact one.
“Set alerts on Gentle Monster’s platform, sign up for emails from a couple authorized retailers within your region, then call your closest flagship the day stock lands. Question about same-day restrictions and restock schedule, then be ready to buy a second-choice color at the spot if your first gets gone.”
Planning matters as time zones and staggered retail uploads can create calm windows when supply is live but not widely seen. Store staff frequently know whether additional units will arrive that week, this can save someone from panic-buying aftermarket. If a shade is hot, check neighboring cities while be ready for ship-to-store. Keep personal payment and location preloaded to avoid checkout delays. In conclusion, watch Jennie’s and Gentle Monster’s social feeds; their posts often precede inventory updates or special releases.
Beyond the glasses, the campaigns functioned as immersive cultural moments that rewarded fans for paying attention. Jentle Garden launched with a straightforward mobile game that users “grew” digital flowers tied alongside the collection’s aesthetic and activations. Each series included optical frames, not merely sunglasses, which shows why items stayed relevant year-round. Packaging changed dramatically by theme, and full kits with paired cases and paperwork tend to trade for more on the secondary economy. Gentle Monster’s creative flagships, including House Dosan in Korea, staged large-scale displays for these launches that became image destinations and subtly boosted demand.
If you accumulate, archive the boxes flat and keep accessories in tagged pouches to keep sets complete. Observe that some local colorways or pop-up exclusives surfaced with very small amounts; those are the ones that get hardest to find later. When examining listings, scrutinize case type and text color against the correct theme to avoid mismatched kits. Keep screenshots from official product listings for reference because retailers sometimes pull pages once sold out. A neat personal archive may save you trouble every time one verify or resell.
Gentle Monster sometimes restocks collaboration pieces shortly after launch, but timing plus depth are uncertain. Once a series window passes, fresh production stops while inventory shifts into resale and aftermarket. Future collaborations are announced through the Monster and Jennie’s official channels instead than long pre-announcement cycles.
If you’re holding out on a refill, monitor the brand site and call nearby flagships regarding local shipment timing. Authorized retailers might receive staggered shipments even after the brand sells through online. Historically, the brand prefers different themed capsules rather than broad reissues, which keeps each line distinct. That pattern suggests it’s better to buy pieces you like in the current collection rather than expecting a later re-release. Set alerts now, because the finest sizes and colors rarely return at volume.